Joi-Marie McKenzie

Biography

Joi-Marie McKenzie, an Emmy Award-winning, fifth-generation writer and editor. She is the editor in chief of Business Insider’s Life division, where she oversees coverage of entertainment, lifestyle, health, real estate, and parenting across three continents. Joi-Marie is also the author of the critically acclaimed memoir The Engagement Game and coauthor of The Pursuit of Porsha, the memoir of The Real Housewives of Atlanta star Porsha Williams. Before Business Insider, she spent nearly a decade in network news at NBC News and ABC News, including Good Morning America.

Sessions

1. Bet on Black: Louis Carr on Marketing In Every Era

   Tue, Nov 3, 10:45 AM – 11:30 AM CT

   Track Future of Marketing

   Louis Carr has spent four decades generating over $10 billion in advertising revenue, developing leaders, and making the case that Black audiences are among the most valuable and underestimated consumers in America. He has been right every time. This session is a working conversation about what it takes to lead at scale over the long term, how to build deep audience intelligence, develop real talent pipelines, and stay indispensable across every era of industry change.